"Arusha - The Geneva of Africa" a Arusha Travel Page by Eml-Media

Arusha is the hub of tourism in Tanzania. Arusha is also the starting point for most of the safaris that are done in tanzania including climbing Mount Kilimanjaro - dubbed the roof of Africa - and Mount Meru, visits to the Serengeti, Manyara, and other major National Parks in Tanzania etc.
From Arusha, you are able to see everything you want to see in Africa - from wild game (The Big Five) to cultural tourism blah blah blah.