"Possibly the most beautiful town in Baja Sur" Loreto by malecon

Loreto Travel Guide: 165 reviews and 380 photos

This town is a charmer

If you came to Baja Sur to discover a more peaceful way of life then welcome to Loreto. Sit back, park the car, and let the most historic of the colonial towns charm you into forsaking all and remaining here. That's what an expatriot named Bruce did.

Bruce is a large man with long flowing light brown that reaches the center of his back and tied into a ponytail. He told his wife that when the last of their children graduate college he's moving to Mexico. They did and he did. Unfortunately his marriage ended as well. But so is the life of an ex-pat. I drove by the home he's building and a crew of laborers were working in the yard. He tells me about the friendliness of the people around him as well as the cost of homes and the difficulties in finding work. "You can't work for anybody", he says.

The town is captivating in its created beauty. The mission tower can be seen from every corner and stands as a sentinel of the towns historic past.

Colonial Charm

Park at the mission and start browsing the surrounding shops enclosed under a hedge archway. This is a walking town that is safe day and night. Little did I know how good the shopping is here. When I return and will pick up the one item I foolishly passed by.

It was in this area that the first permenent european settlement was established. Loreto is the equivalent of Jamestown for the U.S. and the Jesuit Priest Salvatierra is the John Smith of Baja. From here all the other missions in both Californias were established like dominoes.

Friendly folk living in paradise.

I met more people in Loreto then in any other town on the peninsula. Friendly merchants and the ex-pat Bruce, also Vistor the businessman.

If any town reminds me of my hometown of Santa Barbara California Loreto is it. Possibly the most inviting town to live as an ex-pat. It's only drawback is its small size. To make a living would be difficult. Despite that the lifestyle would make up for the lost wages.

Pros and Cons
  • In a nutshell:This town is reason enough for an 800 mile drive.
  • Last visit to Loreto: Nov 2005
  • Intro Updated May 9, 2016
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